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Telus

Senior Marketing Strategist

Location
Vancouver, BC
Details
Full Time
2 days ago

Join our team

Launch projects that make a difference to our customers. Our team is enthusiastic, innovative, passionate and results driven.

We believe you'll find our high-performance culture personally fulfilling, professionally challenging and rewarding.

The New Capabilities Marketing team within the Home Solutions and Complementary Channels business is looking for an experienced Senior Market Manager to drive Go-To-Market activities supporting TELUS SmartHome Security portfolio. The role will support our efforts to acquire new customers and deliver more value with this exciting product, to our existing base of customers.

Here's the impact you'll make and what we'll accomplish together

We are looking for a high performing, self-starter to join an exciting growth area of the business! Simply put, if you're bright, ambitious and up for a challenge, this is the place to be. The successful candidate will balance strong marketing strategy and execution experience and business acumen with exemplary project and stakeholder management, communication and interpersonal skills. As a Senior Market Manager on the New Capabilities SmartHome Security Marketing team, you will help develop the strategy and supporting plans, with particular focus on our digital experience, to achieve our quarterly awareness, loading and retention targets.

Security and home automation is a new, highly visible portfolio at TELUS, which allows for a fast-paced and entrepreneurial environment and provides a great place to learn and grow within our culture of collaboration, recognition, and high performance.

Here's how

Collaborating across large stakeholder groups including Products & Services, Consumer Health, Customer Service Delivery, Customer Experience, TELUS Digital, Corporate Citizenship and Communications as well as numerous teams within Home Solutions Marketing in order to deliver on improved customer experiences & value propositions.

Specifically:
    •Shape the SmartHome Security digital experience, working closely with stakeholders within TELUS digital and Marketing Communications, to set the vision, business requirements, and monitor performance. •Leading the planning and strategy for campaign and channel activity for key product and offer releases •Leading end the development of the content and social media strategy for SmartHome Security •Collaborating with cross functional partnerships across the company to support improved customer perceptions & value •Analyzing results and customer insights into actionable requirements to drive continuous improvement •Solving complex and ambiguous problems and then recommending actionable solutions that you'll implement


Qualifications:


You're the missing piece of the puzzle
    •We're looking for a seasoned strategic marketer who can articulate consumer needs, develop go-to-market plans and execute complex campaigns •As a key member of the marketing team driving growth in this new line-of-business, our ideal candidate will also have experience in building non-traditional marketing strategies including content and social media •You are comfortable with measuring digital marketing campaigns, setting goals and driving performance through a collaborative team approach •We want someone who will bring in new ideas, challenge established thinking, and be ready to adapt plans to changing business needs

Great-to-haves
    •Superior communication, presentation and storytelling abilities; able to craft clear, concise and compelling messages within a story •Proven ability to work in self-directed environments with the ability to effectively manage ambiguity and change in order to drive programs forward to meet objectives •Demonstrated ability to effectively collaborate with stakeholders to establish cross functional alignment for projects & initiatives •Proven ability to analyze results and recommend actions to course correct or maximize campaign performance •Proficiency with the Google suite of applications, notably Slides and Sheets •Thanks so much for your assistance

Who is TELUS?

We're a high-performing team of individuals who collectively make TELUS one of the leading telecommunications companies in Canada. Our competitive consumer offerings include wireline, wireless, internet and Optik TV™. We also deliver a compelling range of products and services for small, medium and large businesses; and have carved out a leadership position in the health, energy, finance and public sector markets with innovative industry specific solutions.

Everyone belongs at TELUS. It doesn't matter who you are, what you do or how you do it, at TELUS, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

Do you share our passion?



At TELUS, you create future friendly ® possibilities.

At TELUS, we are committed to diversity and equitable access to employment opportunities based on ability.
Category
Sales and Marketing