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Senior Marketing Communications Manager - Strategy and Planning

Vancouver, BC
Full Time
2 days ago

Join our team

We're a dynamic group of Marketing Communications pros who are an integral part of the TELUS Home Solutions organization. We bring the suite of consumer products and services including PureFibre internet, Optik TV, and TELUS Online Security to life by collaborating with our agencies and marketing teams to amplify the customer benefits in the market and evolve our approach to our customers. We focus on enabling data-driven decisions to identify opportunities and maximize outcomes for the customers and the business.

Here's the impact you'll make and what we'll accomplish together

This is an exciting role that leads transformational initiatives on improving MarComm effectiveness, where you get to be a part of the evolution of our incredibly fast-paced technology world. You'll bring teams together to focus on streamlining communications and marketing initiatives, and you thrive in an environment of constant change.

Here's how
    •Lead and evolve the quarterly planning process, collaborating closely with the marketing and agency stakeholders •Continue the evolution of audience planning in targeting customers and prospects that maximize the results for acquisition, upsell, cross-sell and retention •Develop holistic strategies that bring Home Solutions services and social purpose messaging together in a cohesive manner that resonate with consumers •Partner with the agency to identify communications best practices and lead transformational projects to improve campaign efficacy and efficiencies •Enhance MarComm insights and analytics by implementing standardized metrics and reporting across the team •Use data to help identify opportunities for change and bring forward ideas by translating data insights into a simple story for to a variety of audiences in their language


You're the missing piece of the puzzle
    •You are an innovative thinker that thrives off creating and driving strategies •Proven ability to bring forward ideas by digging into business problems and identifying opportunities for improvements •You are confident in tackling ambiguous problems and enjoy defining processes that create solutions •Known for your exceptional presentation skills, you have the capability to break down complex information into a simple story and can provide data-driven recommendations to share with leaders •Recognized for your relationship building and interpersonal skills, you have the ability to bring teams together with a focus on holistic goals

    •Understanding of communications and advertising best practices •Proficiency with G-suite and/or MS Office applications •Project management experience would be considered an asset •MBA would be considered an asset

A bit about us

Our business is connecting Canadians. Our social impact is using our world-leading technology to create meaningful change, give back to help communities thrive, and help those who need it most. When you join our team, you're helping us make the future friendly. We're committed to diversity and equitable access to employment opportunities based on ability -your unique contributions and talents will be valued and respected here.
Sales and Marketing