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Telus

Senior Market Manager (Go To Market Acquisition PureFibre)

Location
Vancouver, BC
Details
Full Time
4 days ago

Join our team

Are you a marketer that is never satisfied with the status quo, solution-oriented, and looking to be part of a high-performing team of marketing pioneers?

We are looking for a dynamic marketer to join the Home Solutions Marketing Go To Market Acquisition team to drive our Home Solutions new customer acquisition strategy and channel execution. This exciting role is at the centre of our Home Solutions go to market campaign planning and execution. In this role, you will drive how we leverage our marketing messages and tactics to acquire new TELUS customers and deliver bottom line results. If you thrive in a high energy, high performance culture where every day brings new opportunities to test, learn and execute, then we've got a role for you!

Here's the impact you'll make and what we'll accomplish together

A successful candidate in this role will be creating best in class go-to-market (GTM) strategies that allow for continual improvement, transparency and collaboration across channels. You'll play a key role in launching new and innovative campaigns and initiatives within our PureFibre Internet portfolio. You'll drive cross functional stakeholder engagement in order to build, improve, and execute programs to deliver on our strategic business priorities.

Here's how
    •Support and mentor the PureFibre team of marketing managers within the GTM Acquisition team
    •Develop segmentation and positioning for our PureFibre Internet product
    •Drive the strategic development, planning, and tactical execution of integrated go-to-market activity, including including marketing campaigns, sales channel support, one-to-one marketing, and digital experience to reach sales goals
    •Serve as a single point of contact for sales channel partners on all things PureFibre, fostering highly collaborative working relationships to drive results
    •Design opportunities to test new messaging, media, and offers with a rigorous approach to reporting and insight
    •Provide strategic overviews, updates and recommendations to the leadership team for visibility into programs and decision making for future planning
    •Uphold the brand and act as a brand ambassador


Qualifications:


You're the missing piece of the puzzle
    •A natural leader, known for your ability to bring groups together, and communicate a vision
    •With experience leading projects and background in marketing and campaign strategy
    •A real eye for identifying opportunities when working on direct response, mass, social and digital activities
    •Recognized for your ability to plan strategy, share a vision and execute on top priorities
    •Known for creating positive environments, developing teams, and using your high emotional intelligence to foster creativity

Great-to-have
    •5+ years progressive experience in Marketing and business management positions
    •A business undergraduate degree in Marketing or Communications

A bit about us

Our business is connecting Canadians. Our social impact is using our world-leading technology to create meaningful change, give back to help communities thrive, and help those who need it most. When you join our team, you're helping us make the future friendly. We're committed to diversity and equitable access to employment opportunities based on ability -your unique contributions and talents will be valued and respected here.
Category
Sales and Marketing