Product Marketing Manager - Vancouver, Canada
Reference ID: tlyiwvbLHTbj
Visier is a fast-growing technology company with over 450 employees across North America and Europe. Our multi-award winning applied analytics solution has been chosen by over 140 large enterprises, including Bridgestone, BNY Mellon, Electronic Arts, Genentech, LinkedIn, McKesson, and Novo Nordisk.
We're as passionate about empowering companies with insights as we are about providing our employees with a fun, dynamic, and rewarding work experience. Visier is where you realize your potential, make big dreams a reality, break the status quo, win as a team, and deliver exceptional quality in everything you do.
We are proud to support the professional growth and personal wellness of our people. We offer competitive salary and benefit options, lunch and learns, personal development subsidies, in-house gym facilities, yoga classes, volunteer days, unlimited snacks and beverages, monthly socials, and more.
Sound like your next career move? Apply to be part of Visier today!
As Product Marketing Manager you will play a key role in product marketing strategy for Visier's flagship solution. From positioning to messaging to content creation to competitive analysis, you'll shape the voice of the product and help it grow a loyal customer base.
This role is not about doing demos or presenting product features (although these may sometimes occur). Rather, this role is the glue that binds our product strategy to the tactics we need to drive success in sales and marketing and to achieve results. You will be the product evangelist and will play an integral role in organizing product launches.
You know our competitors like the back of your hand: what they do today and what they plan to do in the future. You also know our buyers better than they know themselves, including how they make their buying decisions. This isn't guesswork. You back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful.
You will collaborate with our marketing team to develop innovative programs that drive demand. An attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our product's value proposition in a way that resonates and clearly articulates how we solve our buyers' problems. You are obsessed with tracking performance, and have the data to prove what's working and what isn't.
In addition to the marketing team, you will regularly collaborate with product managers and sales channels; it's a balancing act that requires strong diplomatic skills, including knowing when to push back and when to dive in.
Posted: March 18, 2019
Closes: May 17, 2019