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Product Marketing Manager - Vancouver, Canada

Reference ID: tlyiwvbLHTbj

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At Visier we are reinventing Big Data with Applied Business Analytics solutions that work "out-of-the-box" for our customers. A successful growth company with ~$100 Million in funding, in only a few years on the market Visier's people analytics and workforce planning solutions have been chosen by 130+ large enterprises, including many top brands. To accelerate this momentum, we are looking for a product marketing manager, preferably with B2B SAAS experience, to join our team.

As Product Marketing Manager you will play a key role in product marketing strategy for Visier's flagship solution. From positioning to messaging to content creation to competitive analysis, you'll shape the voice of the product and help it grow a loyal customer base.

This role is not about doing demos or presenting product features (although these may sometimes occur). Rather, this role is the glue that binds our product strategy to the tactics we need to drive success in sales and marketing and to achieve results. You will be the product evangelist and will play an integral role in organizing product launches.

You know our competitors like the back of your hand: what they do today and what they plan to do in the future. You also know our buyers better than they know themselves, including how they make their buying decisions. This isn't guesswork. You back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful.

You will collaborate with our marketing team to develop innovative programs that drive demand. An attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our product's value proposition in a way that resonates and clearly articulates how we solve our buyers' problems. You are obsessed with tracking performance, and have the data to prove what's working and what isn't.

In addition to the marketing team, you will regularly collaborate with product managers and sales channels; it's a balancing act that requires strong diplomatic skills, including knowing when to push back and when to dive in.

Remote


Posted: January 20, 2019
Closes: March 21, 2019
Email Address:
Company Info
Size:
51-200 employees
Industry:
Technology

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About Visier

A leading innovator in Applied Big Data cloud technology, Visier provides Workforce Intelligence solutions that are enabling a rapidly growing number of the world’s best brands to maximize their bu...